BRAVIA™ LCD TV - S Series

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X Series

KLV-55X450A

KLV-46X450A

KLV-40X450A

KLV-52X300A

KLV-46X300A

KLV-40X300A

KLV-52X200A

KLV-46X200A

KLV-40X200A

Z Series

KLV-52Z450A

KLV-46Z450A

KLV-40Z450A

W Series

KLV-40W550A

KLV-32W550A

KLV-52W450A

KLV-46W450A

KLV-40W450A

KLV-52W400A

KLV-46W400A

KLV-40W400A

KLV-32W400A

KLV-46W300A

KLV-40W300A

D Series

KLV-46D300A

KLV-40D300A

KLV-32D300A

V Series

KLV-52V550A

KLV-46V550A

KLV-40V550A

KLV-46V400A

KLV-40V400A

KLV-32V400A

KLV-46V300A

KLV-40V300A

KLV-32V300A

KLV-26V300A

KLV-46V200A

KLV-40V200A

KLV-32V200A

S Series

KLV-32S550A

KLV-40S400A

KLV-37S400A

KLV-32S400A

KLV-40S310A

KLV-37S310A

KLV-32S310A

KLV-46S200A

KLV-40S200A

KLV-32S200A

KLV-26S200A

S20 Series

KLV-20S400A

T Series

KLV-32T550A

KLV-32T400A

KLV-26T400A

U Series

KLV-37U300A

KLV-32U300A

KLV-40S550A

Compare With Others

40 inch S550A Series Full HD BRAVIA LCD TV

The 40" (102cm) S550A Series BRAVIA LCD TV is the result of a perfect union between style and performance. Incorporated into the TV are useful and innovative features that allow you to truly enjoy your television viewing experience.

Full HD 1080
BRAVIA Engine™ 3
Live Colour™
Intelligent Picture
MPEG Noise Reduction
BRAVIA Sync

Experience It

BRAVIA Engine 3

The revolutionary BRAVIA Engine 3 uses a new high definition video processor that reproduces images with impressive depth, vibrant colours with true-to-life tones, and high-definition images with amazing clarity. With the BRAVIA Engine 3, you can now enjoy clear and vibrant images in finer detail from both SD and HD sources.

Live Colour™

Live Colour™ can reproduce colours more vividly with an image processor that uses an algorithm specially developed by Sony. You can even adjust colour vividness for optimal image quality with four different options available. With Live Colour™, you’ll be able to experience the power of vivid colours and impressive pictures with finer colour tuning.

Full HD 1080

With High Definition (HD) 1080 recording, the effective scanning line is 1,080, which is more than twice the number in conventional standard definition (SD) format, and video data quality of High Definition 1080p recording is about 4.5 times more.

BRAVIA Sync

BRAVIA Sync allows for intuitive one-push play and shutdown as it synchronises with all your other entertainment devices.

Intelligent Picture

BRAVIA's Series is equipped with Intelligent Picture that automatically boosts weak analogue broadcast signals (RF) and reduces the noise of these signals to produce vibrant and noise-free pictures. Enjoy images of the highest clarity on BRAVIA’s Series every single time.

MPEG Noise Reduction

MPEG Noise Reduction automatically reduces block noise and improves the edges of characters while at the same time, successfully suppressing noise that usually appears at high contrast edges. Enjoy crisp, noise-free images with sharp edges on BRAVIA’s Series televisions.